ONE-TIME PROJECT

SEO migrations without losing traffic. Not a single point.

Platform change, domain change, URL structure change or website redesign. We plan, execute and monitor migrations where every detail counts. Because an undetected mistake can cost months of recovery.

  • +25 years Managing SEO migrations
  • +500 Completed projects
  • 0% Traffic lost in well-planned migrations
THE PROBLEM

A bad migration destroys years of SEO in a single night.

Platform change on Friday. 60% organic traffic loss on Monday. Six months to recover positions, if they recover at all. No one on the team spots the error in time. By the time it is detected, the damage is done and penalties for duplicate content, badly configured redirects or non-indexable URLs are already piling up. We've seen this hundreds of times. A technically complex migration executed by an excellent development team without SEO criteria is a recipe for disaster.

BENEFITS

What you get from a well-planned SEO migration

  • Zero organic traffic loss
  • Complete and validated redirects
  • Post-migration monitoring
THE SERVICE

What we cover in a complete SEO migration

We cover the 6 phases that determine whether a migration will be safe or catastrophic. Scope is adjusted to the type of migration (platform, domain, structure, redesign) and to the size of the project.

Prior audit and URL map

Complete crawl of the current site, total inventory of active URLs, per-URL traffic analysis, current rankings, backlinks. Everything documented before touching anything.

Detailed redirect plan

Complete 301 redirect map from old URL to new URL, content equivalence validation, management of URLs without direct equivalent. Document reviewable by the technical team before execution.

Coordination with the development team

We work directly with your technical team or your development agency throughout the migration. Pre-migration on staging, exhaustive validation before the jump to production, post-deployment review.

Preservation of critical SEO elements

Title tags, meta descriptions, H1, structured data, internal linking, sitemap, robots.txt, canonicals, hreflang. Everything transfers, is validated and adjusted to the new platform or structure.

Intensive post-migration monitoring

Daily tracking during the first 2-4 weeks. Early detection of indexing issues, 4xx/5xx errors, ranking drops, Core Web Vitals changes. Immediate incident correction.

Closing report and consolidation plan

Final document with everything executed, validations performed, incidents detected and resolved, recommendations for the next 3-6 months. Base for continuous SEO work post-migration.

THE SEOCOM METHOD

How we work an SEO migration in 4 phases

A typical SEO migration takes between 4 and 12 weeks from planning to monitoring close. The process varies with complexity (platform change with thousands of URLs vs redesign without domain change), but the 4 phases are always there.

  1. 01

    Audit and planning

    Complete inventory, risk analysis, redirect map and detailed plan.

  2. 02

    Staging validation

    Exhaustive testing on staging before the jump to production.

  3. 03

    Coordinated execution

    Go-live with your technical team and immediate post-deployment validation.

  4. 04

    Monitoring and adjustment

    Daily tracking for 2-4 weeks and incident correction.

No panic on go-live day. No surprises the following Monday.

RESULTS

The numbers speak for themselves

  • +25 years Since 2000
  • +500 Completed projects
  • 4.6/5 Rating (35 reviews)
  • 95% Client retention
  • +30 In-house team
FAQS

Frequently asked questions about this service

  • The range goes from €4,000 to €12,000 as a one-time project depending on complexity. Redesign migrations without URL change (the simplest) sit on the low end of the range. Complex migrations with simultaneous platform, domain and URL structure change sit on the high end. Ecommerces with thousands of URLs, multilingual projects with complex hreflang and sites with strong SEO history move the range up. Every proposal is tailor-made after a first meeting where we diagnose real complexity.

  • Between 4 and 12 weeks from planning to monitoring close. Audit and plan phase: 1-3 weeks. Staging validation: 1-2 weeks. Execution and go-live: one day but intense. Post-migration monitoring: 2-4 weeks. Extreme durations when there are external constraints (client calendars, dependencies with other teams, etc).

  • Depends on where you are. If the migration has not yet gone to production: we step in to validate the plan, the redirects, staging and go-live. If it already went to production and there are problems: we intervene as an emergency to recover lost traffic. Recovery from a badly done migration is more expensive and slower than prevention. The earlier we step in, the better.

  • No. SEO migration is only needed if a technical change is already decided: new platform, new domain, complete redesign with URL structure change, site merger from a corporate operation. If there is no technical change already decided, there is no point migrating just to migrate.

  • No. We handle the SEO layer of the migration: plan, redirects, validation, preservation of critical elements, monitoring. The development is done by your internal technical team or your development agency. We coordinate with them intensely during the whole process. This division works because each part focuses on what it does best.

  • Yes. We have experience with migrations between WordPress, Magento, Shopify, Prestashop, custom platforms, headless with Astro/Next.js/Nuxt and many more. The SEO methodology is cross-stack even when the technical tools change per platform. If your migration goes to an uncommon stack, we work coordinated with the technical team that knows it.

  • It is one of the most common scenarios in corporate operations (mergers, acquisitions, brand consolidations). The methodology is the same but multiplied: each source domain has its own URL inventory, its own redirects to the new domain, its own validations. Complexity is high and the price range adjusts accordingly, but total traffic preservation is perfectly viable when planned well.

  • It is your decision. At migration close, you receive a closing report with recommendations for the next 3-6 months. From there you can continue with your internal team, with your usual agency, or start a continuous SEO Execution with us from €1,500/month. Many clients who start with a migration continue with SEO Execution because we already know the project in depth and continuity is natural.

Request your SEO migration quote

We'll analyze your current situation and send you a prioritized report with the most profitable opportunities. 30 minutes, no commitment.

No commitment.