SEO and GEO Agency in Madrid
SEOCOM office in Campo de las Naciones, Madrid. +18 years positioning brands in Google and, now also, in answers from generative AI engines (ChatGPT, Perplexity, Gemini, Claude). In‑house team with a dedicated Project Leader per account, no outsourced chains.
What does working with an SEO agency in Madrid offer you?
If your company is based in Madrid, you don't need us to sell you geographic proximity. What matters is whether that proximity actually changes anything in the project. Here are the three situations where it does.
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On-site meetings that actually move the project
Kick-off with your marketing and leadership team, keyword research workshops or strategy reviews. Some meetings progress more in one room than in four chained Zooms.
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Real knowledge of your local competition
If you compete with IBEX, banking, insurance, pharma, energy, telco or media brands headquartered in Madrid, we have been working with them for years. We know what they do, what media they read and where they are attacking.
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Real availability when something is on fire
A Google update on Friday at five, indexing broken after a deploy. Same time zone, same language, same team.
For everything else, where we are doesn't matter. In-house team, proprietary methodology backed by data since 2008, and a Project Leader who knows your business. We work with clients across Spain and internationally from Madrid.
If you want a broader view of the agency beyond Madrid, see SEOCOM as a SEO Agency in Spain.
SEO services we offer
- SEO Consultancy SEO strategy with real monthly execution. Work that ships, not a PDF.
- SEO Audit Impact-prioritised diagnosis in 2-4 weeks. Clear next steps.
- Technical SEO Core Web Vitals, crawling, indexing and architecture. The base nothing ranks without.
- SEO Content Content that ranks and builds topical authority.
- Link Building Real links from media and relevant sites, no farms.
- Local SEO Google Business Profile, local citations, rich results for physical businesses.
GEO in Madrid: get found in ChatGPT too
More and more buying decisions start in ChatGPT, Perplexity or Gemini, not in Google. Someone asks an AI "which SEO agency would you recommend in Madrid?" and gets three names back. If you're not one of those three, you don't exist for that person, and it doesn't even show up in your analytics.
GEO is new, but it rewards work that isn't. We've spent since 2008 building brand and authority the careful way, no shortcuts, and every shift in the industry has proven us right. So when GEO arrived, our clients were already prepared: it wasn't a new strategy, it was the same one, done properly.
It isn't a service we sell you on the side. It's built into the strategy, because positioning your brand in AI answers works many of the same signals as positioning it on Google.
How we work it: we start by measuring. With our own technology we see which questions in your sector your competitors show up for and you don't, across ChatGPT, Perplexity, Gemini and Google's AI Overviews. From there we know what's missing for AI to cite you: what content, what authority signals and what presence in the sources these models read. We measure it, we work it and we measure again, month by month, just like Google positions.
Case studies in Madrid and nearby
A sample of what happens when an in‑house team works with brands committed to their organic growth.
Our Madrid office
Our Madrid office is in Campo de las Naciones, in the Barajas district: next to IFEMA, with the Feria de Madrid metro stop close by and connected to the airport.
If your company has its corporate headquarters in Madrid, we can meet whenever the project needs it: kick-offs, leadership workshops, strategy reviews. Day-to-day we use Slack, Teams, Meet or email, whatever you already use.
It is a commercial and meetings office: the team running your project works distributed across Spain, with the same decisions, the same methodology and the same tools. Your Project Leader has full visibility of the project wherever they are.
Visit us in Campo de las Naciones
We have an office at Calle Ribera del Loira, 46, Edificio 2, ground floor, in the Barajas district (Campo de las Naciones) of Madrid. On-site meetings with your team when the project requires them.
Get directions → Why an agency that only does positioning gets better results than one that does everything
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A dedicated Project Leader
Understands your business and leads the strategy.
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Complete production team
SEO, content, development and analytics.
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Madrid office
We know the corporate ecosystem: IBEX, banking, insurance, FMCG, pharma, energy, telco and media.
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Integration with Paid teams
When the project requires cross-channel synergies.
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GEO from day one
We position your brand in ChatGPT, Gemini, Perplexity and Claude.
In a sector where most agencies offer SEO as just another service in an endless catalog, we made a decision in 2008: dedicate ourselves exclusively to positioning. In search engines and now also in generative AI engines. That decision has let us build teams where every professional masters their area. Every project has a Project Leader with SEO-focused business vision, backed by a complete production team: SEO specialists, content writers, developers and analysts. And when the project needs it, we integrate with your Paid team to maximize cross-channel synergies.
Frequently asked questions about SEO agencies in Madrid
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It is a commercial and meetings office. The team running the projects works distributed across Spain, so hiring from Madrid does not get you a different or smaller team: you get the full SEOCOM team, with in-person meetings at Ribera del Loira 46 whenever the project calls for them.
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No. We work with brands across Spain and internationally. We have an office in Madrid (Campo de las Naciones) for on-site meetings when the project requires them, plus our main headquarters in Barcelona. Client location does not condition the service: SEO is executed equally well remotely and on-site.
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It depends on scope. A one-off SEO audit starts at around €2,500. A monthly consultancy with execution starts at €1,500/month for smaller projects and scales based on URL volume, technical complexity and sector competitiveness. Any agency quoting a closed price before understanding your project is selling a package, not consultancy.
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At SEOCOM, a standard consultancy includes: initial audit, prioritised roadmap, monthly execution (technical, content, links and analytics), a dedicated Project Leader as single point of contact, and a narrative monthly report. All work happens in‑house, with no outsourcing.
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A GEO (Generative Engine Optimization) agency optimizes your brand to appear in answers from generative AI engines: ChatGPT, Perplexity, Gemini, Claude. A traditional SEO agency works on Google. Today a company that wants full visibility needs both. At SEOCOM we run them integrated: every SEO project includes a GEO workstream. Team in Madrid and Barcelona since 2008, working on GEO since generative AI entered search.
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If your project already runs SEO with us, the GEO layer is included in the monthly consultancy at no extra cost (part of the integrated service). If you come with a specific GEO focus, we start at €1,500/month. As with SEO, the price scales based on URL volume, strategy complexity and sector competitiveness.
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Yes. SEO and GEO measure different things. Your visibility on Google does not transfer automatically to ChatGPT or Perplexity. There are brands ranking first on Google that are not cited by AI. And vice versa. If your business depends on commercial-intent searches, ignoring GEO in 2026 means giving up a channel that already exceeds 20% of discovery traffic in many sectors.
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Our core is national and international organic SEO/GEO. We work local SEO when the business requires it (physical businesses, local brands, geolocated services), but most of our clients are ecommerce, B2B SaaS and brands with national or international reach. Madrid office, main headquarters in Barcelona, but the scope of the work is global.
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Three practical filters. First, ask to see a real case in your sector or at similar scale, with metrics and context. Second, ask who will actually execute the work and confirm it is not a salesperson who disappears after signing. Third, ask for a 90-day plan before signing an annual contract: no serious agency refuses to show how they work.
LET'S TALK
We've been solving SEO and GEO challenges for companies in Madrid since 2008
Tell us what you need and in 30 minutes we can tell you what projects we have worked on in your sector and what opportunities we see on your website, before even starting.
- SEO consultants assess your project from the first contact.
- Within one working day, with a first read of your site.