Lidia Sánchez
Content Strategist con foco en servicios profesionales
Content Strategist en SEOCOM especializada en estrategia editorial para servicios profesionales y B2B, donde el contenido construye autoridad de dominio antes de captar lead.
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Content and editorialSEO content design: how we structure blog posts at SEOCOM
You can have the best keyword research on the market and still lose the reader in the first eight seconds. SEO content design is the layer that decides whether a piece gets read or abandoned, and this is the structure we work with.
Lidia Sánchez · Aug 7, 2026
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Content and editorialSEO content strategy: the 7 phases you can't skip
Publishing for the sake of it stopped working years ago. These are the 7 phases we use to work an SEO content strategy, from the initial research to measuring results.
Lidia Sánchez · Jul 21, 2026
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Content and editorialPain Points of a client. This is how to identify them
In the vast world of digital marketing, there are many factors to consider when understanding the user and/or final customer. When their opinions about their experience with a…
Lidia Sánchez · Feb 8, 2024
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