OnPage Optimization: The basics you need to know in order to have a search engine optimized website.

Key concepts

SEO is evolving day by day. And that means working on it constantly. For that reason, having a minimum knowledge about what is good and what is not is necessary for those who want to start in the SEO world. And also, for all those people who work in the online sector since, sooner or later, they will end up talking to a SEO manager.

Throughout the course, we will present the basics necessary to understand everything that surrounds the world of SEO, which sometimes seems that there are more shadows than lights. Enlighten yourself at SEO level!

Course syllabus

• OnPage Optimization: The basics you need to know in order to have a search engine optimized website.
• Content: Discover everything you need to take into account to generate quality content or to analyze the content you already have.
• Authority: Quality content needs authority in order to have a better positioning. Find out what to consider and how to analyze your current authority or monitor its evolution.

Who is the target audience?

To those professionals who want to enter the world of SEO, either because they want to start working in the sector, or because they need the knowledge to manage internal or external teams, with the necessary basis to argue and understand what needs to be done.

Recommended level

This is a basic level course, so it is sufficient to have a minimum knowledge of the subject.

Methodology

This is a course that adopts a masterclass format, but will take as examples real cases that are close to the student.

Computer

It is recommended that the student attends this course with a computer for a better follow-up of the session.

Intensive SEO program

This course is part of SEOCOM’s SEO Starter Program. We recommend you to take a look at the whole program (3 sessions) in case you are also interested in another of their courses.