+51%
Increase in Paid Traffic
+373%
Increase in Revenue
+50%
Increase in target ROAS
Who is Plykit
Plykit is a company with more than 30 years of experience, whose goal is to help its customers create a home anywhere, through its furniture sustainably manufactured in Spain. We can find furniture for Campers, Home, Fitness and much more among its products.
They contacted SEOCOM to help them improve their Paid acquisition campaigns to get better results and increase ROI.
Challenge
Plykit was faced with the challenge of increasing its conversion rates in a competitive market.
The company also needed to reach a wider audience and increase sales of its products using their online platforms.
Focus
Search Campaigns: These campaigns were designed to attract users with a clear purchase intention.
Performance Max: Taking advantage of Google’s artificial intelligence to generate campaigns focused on the Google Merchant Center
Meta Ads: For retargeting and Brand awareness.
Results
Increase in Paid Web Traffic: A 51% increase in paid web traffic.
Increase in Paid Revenue: Both Meta Ads and Google Ads led to a 373% increase in online revenue.
Improved ROAS: We exceed the client’s target ROAS by +50%.
Contact us
And let’s kick off a great project together
